Saturday, April 10, 2010

Talk about Attraction Marketing - iPad makes a handy MLM Business Tool

As a MLM business owner, you are mobile. Always on the go. You are always networking with people and establishing rapport and developing interest in both you and ultimately in your opportunity. You have to be mobile and so does your tools. You have started to consider a netbook because the laptop was overkill and too heavy. In April 2010, you have a new mobile tool to consider - the Apple iPad.

There are many views regarding whether or not the Apple iPad can be an effective business tool. Some think so, while still others see it as a consumer gadget. That debate will never be won because some will use it and other won't. No matter which side of the fence you sit on, the truth of the matter is that the Apple iPad does makes a very viable tool for business; especially a MLM business owner. There are some tradeoffs, but they are well worth it.

As a MLM business owner, you are typically always ready to do the following: present your opportunity with a presentation program, show a video to showcase your business, show the creditability of your company through 3rd party publications and\or websites and finally you must have a way to take orders for your services or products. You normally do this with a laptop or at the worse end of the spectrum; wait until you get home. Boy are both of those old school.
The Apple iPad is the cool new way to get it done.

The iPad is thinner and lighter than your notebook or netbook computer. At only half an inch thick and 1.5 pounds, the iPad can fit comfortably in your hand and it doesn't take up much room in any environment. No need to carry a huge computer bag> The long lasting battery makes it so you don't even need an power outlet for the iPad. Don't you just hate going into a Starbucks or Panera Bread and having to hunt for a power outlet? Even you did forget to charge it up, the power cord and adapter fits comfortably in most pockets.

Next, the iPad is much less cumbersome and significantly more convenient than the alternative devices. The touchscreen interface of the iPad, combined with the slim, flat-panel design, make it ideal for showing off your business tools. The $10 Keynote app or any of the other apps like GoDocs makes presenting your business a breeze.

The next reason I will offer for taking the iPad and leaving the notebook at home is versatility. The iPad has an instant-on interface and can easily transition from playing music, to watching a movie, to typing a document in Pages, to surfing the Web, to playing a game of Tetris. It offers both business productivity and consumer entertainment in one slim package.

The iPad provides enough business productivity to fill in for the notebook even on a business trip. You can still get e-mail, and surf the Web, and with the right apps--or cloud-based services--you can create and edit documents, spreadsheets, and presentations as well.

Granted, a notebook computer can also play MP3 files and DVD movies, but again--it takes up more space--often its own HUUGE bag. Now you will most likely have to convert your DVD presentation over to a iTunes friendly file. There are tons of DVD to iPhone tools that will quickly be updated to create larger and better quality output for the iPad.

The finally reason to get and use the iPad instead of a laptop or netbook is that it will draw people to you to ask questions about it. Talk about Attraction Marketing! It will have people coming to you instead of you trying to get their attention. Don't be fooled, the iPad is incredible. It is NOT perfect, but it will fit the bill. It will only get better over time. The operating system will improve over time as Apple adds things per the users' demands. Apple already announced that multi-tasking, combined email boxes and more will be available in the fall of 2010.


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